SoundsGood Presents · 2020
Bernie Sanders x Sparta
El Paso's own Sparta opened Bernie Sanders' rally in the city on February 22, 2020, ahead of the Texas primary.
El Paso
hometown booking
10 days out
from Super Tuesday
Sparta
local headline
The situation
Texas voted on Super Tuesday and El Paso needed a local moment rather than a national one.
The task
Find a hometown act with real standing in the city.
What we did
Booked Sparta, El Paso's own, to open the rally.
The results
A hometown opener in a border city the campaign was building around, ten days out from Super Tuesday.